This is the basic setup of an article that new editors should use to build their articles around. This is called the intro, and should give a short summary of what your article contains. In your intro, you should boldface the words that are the article's subject, like you see at the beginning here. You also probably want to add some ownership templates, signifying that you have property rights to this page. There is already one on this page, the property template. There are others that are less used. You can read about those here. After you write your intro, you can begin writing the rest of the article, by putting down your first subtitle.