A CTR Ring is a ring with the initials "CTR" centered on a shield. Similar to mainstream Christianity's WWJD (What Would Jesus Do?), the acronym CTR, which stands for "Choose the Right," is designed to remind members of the Church of Jesus Christ of Latter-day Saints to make correct choices. CTR rings are typically given to Primary children to encourage them to choose the right, but are also purchased and worn by adults and youth. Their popularity has spawned a cottage industry of CTR rings, which can be purchased in a wide variety of styles at Mormon-oriented bookstores. Because many Mormon Missionaries serve in foreign countries, CTR rings are available in many languages.