To Simpsonize means to draw in the style of The Simpsons, particularly with an overbite, four digits and yellow skin. Often, a guest star who plays himself/herself on the show is referred to as being Simpsonized. In 2007, Fox (sponsored by Burger King) created a website called "SimpsonizeMe.com," which allowed fans to create a Simpsonized version of themselves, as promotion for The Simpsons Movie.