Crunchism was created in 2008 after a discovery of a discovery of a golden statue of a rabbit holding the sun. This statue was created by Indonesian architects in the 1600's and after it's rediscovery in the bottom of the spring of milk. A warm fresh milk fountain. Mel Blanc used this as his inspiration for the cartoon bugs bunny. The souls of the 1600's architects haunted Mel Blanc until he decided to sue himself unfortunately Mr Blanc died shortly after receiving notice that he was being sued. This origin was described in John Carlins book "Crunchy Crunchism for Noobs" as "one of the most emotionally charged and fascinatingly epic tales ever to grace the earth. It compares favorably The Bible, story of Genesis and Xenu (also referred to Xemu) volcano experience.