The Telemundo brand traces back to the sign-on of WKAQ-TV (channel 2) in San Juan, Puerto Rico on March 28, 1954, which was founded by Ángel Ramos – owner of Puerto Rico's main newspaper at the time, El Mundo, and the U.S. territory's first radio station, WKAQ (also known as "Radio El Mundo"). Ramos wanted to maintain a consistent branding for his media properties based around the "mundo" theme (the Spanish word for "world"), and chose to brand his new television property as "Telemundo" (in effect, translating to "Teleworld" or "World TV"). Ramos had tried to obtain a television station license as early as the mid-1940s; however, because of a freeze imposed by the Federal Communications Commission (FCC) that suspended the filing and approval of broadcast license applications for new televi