KCR debuted in 2004 at the Mr. Goodcents 300 as the #26 LoveFifi.com Chevrolet Monte Carlo. Driver Mark Green qualified 26th and finished 34th in the race after suffering engine failure. He would run four more races that year for KCR, his best finish being a 23rd at Atlanta Motor Speedway. In the season-closing Ford 300, Green failed to qualify the #26, but KCR was able to get an entry in, the #50 Vassarette machine piloted by Jennifer Jo Cobb. Unfortunately, Cobb crashed on the third lap of the race.