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Enforced Plug
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A plug is a mention thrown in by a show or an individual to promote said show or another product. An Enforced Plug is a mention that is presented so blatantly, it's obvious that they're contractually obligated to add it in. This is a particularly annoying form of Viral Marketing, as the stagy way the plug is presented usually severely kills the mood for the viewer and the momentum of the show, losing viewer interest in both the show and the product instead of heightening it. Compare The Shill, See Also Now Buy the Merchandise. Examples:
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A plug is a mention thrown in by a show or an individual to promote said show or another product. An Enforced Plug is a mention that is presented so blatantly, it's obvious that they're contractually obligated to add it in. This is a particularly annoying form of Viral Marketing, as the stagy way the plug is presented usually severely kills the mood for the viewer and the momentum of the show, losing viewer interest in both the show and the product instead of heightening it. You can usually tell when these are coming; they appear at the end of the show, after the credits or any time in-show after a very obvious segue. The actors also try their best to make it sound exciting, but it's fairly easy to tell they're just going through the motions of Product Placement, the plug sounding wooden and forced. This was a ubiquitous practice in the Golden Age of Radio Drama. It was also common in the earliest generation of TV shows (many of which had started on radio). Compare The Shill, See Also Now Buy the Merchandise. Examples: