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Love bombing

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Love bombing is the deliberate show of affection or friendship by an individual or a group of people toward another individual. Critics have asserted that this action may be motivated in part by the desire to recruit, convert or otherwise influence. As of 2005, the phrase can be used in two slightly different ways.

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Love bombing is the deliberate show of affection or friendship by an individual or a group of people toward another individual. Critics have asserted that this action may be motivated in part by the desire to recruit, convert or otherwise influence. As of 2005, the phrase can be used in two slightly different ways. * Members of the Unification Church, and perhaps members of other groups, use or have used the phrase themselves to mean a genuine expression of friendship, fellowship, interest, or concern. * Critics of cults use the phrase with the implication that the "love" is feigned and the practice is manipulative. "Love bombing" is often cited by critics as one of the methods used by some cults and religions to recruit and retain members.